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|Sujet: National Princess Week (22 au 28 avril 2012) Mer 02 Nov 2011, 15:08|| |
Comme ça concerne plutôt les Etats-Unis, et que je ne sais pas vraiment quoi en faire vis à vis de mon site, voici le dernier communiqué de Disney Consumer Products.
- Citation :
- Minneapolis, MN —31 October 2011 — World renowned actress, singer and best-selling children's author, Julie Andrews, in collaboration with Target and The Walt Disney Company is announcing the creation and inaugural launch of National Princess Week beginning April 22, 2012.
This unprecedented collaboration highlights Julie Andrews' longtime dedication to nurturing every child's unique spirit, as demonstrated throughout her career on stage, screen and through her children's book endeavors. With the support of Target and Disney, National Princess Week will celebrate the sparkle and imagination of every princess — real, aspiring or imagined.
"So many children fall in love with the whimsical wonder of princesses and all the goodness that they represent," said Ms. Andrews. "Joining Target and Disney to host this annual event nationally will help us to recognize and celebrate the uniqueness that lies within every child."
The event coincides with the 10-year anniversary of "The Princess Diaries," starring Julie Andrews and Anne Hathaway, and the special two-movie collection of "The Princess Diaries" and "The Princess Diaries 2: Royal Engagement" — available for the first time ever on Disney Blu-ray. Target and Target.com will feature an array of Disney Princess merchandise highlighting beloved princess characters such as Ariel, Cinderella and Snow White — from apparel, toys and books, to CDs, movies, personal care items and stationery. The week will also highlight the newest release in the No. 1 New York Times best-selling "The Very Fairy Princess" children's book franchise, "The Very Fairy Princess Here Comes the Flower Girl!" co-authored by Julie's daughter and writing partner, Emma Walton Hamilton and published by Little, Brown Books for Young Readers.
"Julie Andrews is an icon for children who love the magic of fairy princesses," said Casey Carl, Target's senior vice president, hardlines. "Our first National Princess Week will give Target's guests a chance to have a 'princess experience,' and take home their favorite princesses and accessories."
Ms. Andrews will be honored with the Prince Rainier III Award for her outstanding contribution to motion picture, television and theater arts during the Princess Grace Awards Gala on November 1 in New York City. The award is presented to eminent artists who have not only been highly successful in their careers, but have made significant humanitarian contributions to their fields. All award recipients receive a $25,000 grant, which will be donated to select charitable organizations benefiting children.
"We are all excited about the existence of a royal tradition, and I hope that Princess Grace would have been pleased to know that there will be a week that celebrates the sparkle in each one of us - and the belief that dreams can come true," says Ms. Andrews.
Minneapolis-based Target Corporation (NYSE:TGT) serves guests at 1,767 stores across the United States and at Target.com. The company plans to open its first stores in Canada in 2013. In addition, the company operates a credit card segment that offers branded proprietary credit card products. Since 1946, Target has given 5 percent of its income through community grants and programs; today, that giving equals more than $3 million a week. For more information about Target's commitment to corporate responsibility, visit Target.com/hereforgood.
For more information, visit Target.com/Pressroom.
About Disney Consumer Products
Disney Consumer Products (DCP) is the business segment of The Walt Disney Company (NYSE:DIS) and its affiliates that extends the Disney brand to merchandise ranging from apparel, toys, home décor and books and magazines to foods and beverages, stationery, electronics and fine art. This is accomplished through DCP's various lines of business which include: Disney Toys, Disney Fashion & Home and Disney Food, Health & Beauty. Other businesses involved in Disney's consumer products sales are Disney Publishing Worldwide, the world's largest publisher of children's books and magazines, and www.DisneyStore.com and www.DisneyStore.co.uk, the company's official shopping portals. The Disney Stores retail chain, which debuted in 1987, is owned and operated by Disney in North America, Europe, and Japan For more information, please visit Disney Consumer Products or follow us at www.YouTube.com/DisneyLiving, www.Facebook.com/DisneyLiving and www.Twitter.com/DisneyLiving.
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